Mailchimp is a marketing automation platform, as well as an email service provider. The main reason we love it is, that its user-interface is superb. It lets us send emails, manage subscribers, offers first class tracking, set up autoresponders, create bespoke email templates, target subscribers, and split test our campaigns.
What Mailchimp can do for your business
All your marketing needs in one place
It encompasses all of your marketing needs in one place. It enables you to bring your audience data, marketing channels, and insights together, so you can reach your goals faster. Promote your business across e-mail, social, landing pages, postcards - and more.
Turn insights into profit
Mailchimp helps you collect data about your contacts and turn those insights into action. With a holistic view of your audience, you can learn what they like and create campaigns that feel like a one-on-one conversation. Put your people front and center and gather insights, which you can turn into profit.
Trust the data
Mailchimp has built-in analytics, to enable you to market smarter. See what’s working and what isn’t with real-time performance reports for your campaigns. It also gives you personalized recommendations and data-driven insights from, and gets smarter along the way.